Are you looking for a powerful Optinmonster alternative that can help you increase conversions, boost engagement, and grow your email list? Look no further! In this blog post, we’ve rounded up the best alternatives to Optinmonster, so you can find the perfect solution for your needs. Let’s check them out

Introduction to Optinmonster

Optinmonster is a popular software option for eCommerce stores looking to grow their contact lists, promote sales, and more. It’s a great tool for content marketing and list building. However, many users are starting to look for Optinmonster alternatives as the service can be quite expensive. In this blog post, we’ll take a look at some of the best Optinmonster alternatives on the market today.

Why do many users want to look for Optinmonster alternatives?

Many potential and existing OptinMonster users look for an alternative because they cite common reasons such as no free trial, limited customization options, and limited integrations. Other users look for alternatives because they need to upgrade their website’s marketing efforts and get better results. With so many options to choose from, it can be difficult to decide which tool is the best fit for your website. By exploring all the available options, you can make sure that you get the most out of your investment.

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Thrive Leads

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Thrive Leads is a popular lead-generation plugin for WordPress websites. It allows users to create a variety of opt-in forms including lightbox pop-ups, slide-ins, in-line forms, and more. These forms can be triggered based on specific user behavior and are fully customizable. The plugin also includes built-in A/B testing and analytics, so you can track the performance of your forms and optimize them for better conversion rates.

Main features:

  • A wide variety of form types and triggers
  • Customizable form templates
  • A/B testing and analytics
  • Advanced targeting options
  • Built-in integration with email marketing services
  • Multiple form display options

Pricing plans:

  • Free version
  • Single Site License: $67 (one-time payment)
  • 5-Site License: $97 (one-time payment)
  • 15-Site License: $147 (one-time payment)
  • Thrive Membership: $19/month (access to all Thrive products)

The reason why you should choose Thrive Leads as the best Optinmonster alternative:

  • A variety of pre-designed opt-in form templates
  • A/B testing and analytics allow you to track the performance of your forms and optimize them for better conversion rates
  • Affordable Pricing including the free version
  • Excellent customer support and resources


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Another excellent Optinmonster alternative that we would like to recommend is Leadformly. This software allows you to create customized, high-converting forms for your website. It offers a variety of form templates and design options, as well as A/B testing and analytics to help you improve your form’s performance. You can also use ConvertFlow to A/B test your campaigns and track results to ensure that you’re always optimizing for maximum conversions. So if you’re looking for an effective way to boost your website’s performance, ConvertFlow is a great choice.

Main features:

  • Customizable form templates and design options
  • Advanced form validation and error handling
  • A/B testing and analytics
  • Multi-step forms
  • Built-in integration with email marketing and CRM services
  • Mobile responsive forms

Pricing plans:

  • Free version
  • Starter: $19/month (1 user, 5 forms, 1000 submissions/month)
  • Professional: $49/month (5 users, 20 forms, 5000 submissions/month)
  • Business: $99/month (10 users, 50 forms, 10000 submissions/month)
  • Enterprise: Custom pricing (multiple users, unlimited forms, and submissions)

The reason why you should choose Leadformly as the best Optinmonster alternative:

  • Allows you to create multi-step forms, which can help to increase conversion rates
  • Leadformly forms are mobile responsive, which ensures that your forms look great and work well on all devices
  • Offers a free version of the plugin and also provides affordable monthly pricing plans


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Sumo is another great optinmonster alternative for WordPress users. Sumo is a suite of tools for website growth and conversion optimization, that includes email capture forms, share buttons, and analytics. It helps website owners increase their email list, social shares, and website traffic.In addition, this tool also offers a number of integrations with other services, such as MailChimp, Zapier, and Shopify. The platform is free to use, but there is also a Pro version that offers more features. With the Pro version, you get access to additional reporting capabilities, A/B testing, and advanced targeting options.

Main features:

  • Email capture forms (pop-ups, slide-ins, and more)
  • Social share buttons
  • Analytics and visitor behavior tracking
  • Built-in A/B testing
  • Customizable form templates
  • Mobile responsive design
  • Integrations with popular email marketing and CRM services

Pricing plans:

  • Pro: $39/month (1 website, 10k monthly visitors)
  • Pro Plus: $99/month (3 websites, 25k monthly visitors)
  • Pro Max: $199/month (5 websites, 50k monthly visitors)
  • Pro Enterprise: Custom pricing (for large websites and custom requirements)

The reason why you should choose Sumo as the best Optinmonster alternative:

  • Sumo includes social sharing buttons that can be used to increase social shares, website traffic, and visibility.
  • It comes with plenty of stunning form templates, so you can easily customize them to match your website
  • The platform provides many useful integrations such as Mailchimp, Convertkit, Salesforce


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Unbounce is another powerful alternative to OptinMonster. It’s one of the best lead-generation tools offering an easy way to grow your list with warm leads. It has a completely different look and feel to OptinMonster and if you like how it feels, it’s a much easier platform to get to grips with. Unbounce offers customizable templates, A/B testing, targeting capabilities, and more. With Unbounce, users can easily design and optimize landing pages for specific campaigns, lead generation, and conversion optimization. It offers a wide range of features that enables its users to boost conversion rate and revenue.

Main features:

  • Drag and drop landing page builder
  • Customizable landing page templates
  • A/B testing and personalization
  • Built-in form creation and lead generation
  • Mobile responsive design
  • Built-in analytics and heat maps
  • Integrations with popular marketing and CRM tools

Pricing plans:

  • Essential: $79/month (up to 75 landing pages, 500,000 monthly visitors)
  • Premium: $159/month (up to 150 landing pages, 1,000,000 monthly visitors)
  • Enterprise: Custom pricing (unlimited landing pages, custom visitor limits, and additional features such as dedicated account management)

The reason why you should choose Unbounce as the best Optinmonster alternative:

  • This tool allows you to create and customize different forms for your landing pages such as surveys, quizzes, and forms.
  • Unbounce comes with a lot of advanced features that you understand users’ behavior such as built-in analytics and Heatmaps
  • It also integrates with many prevalent marketing and CRM tools such as Mailchimp, Salesforce, and Google Analytics


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The next platform that you should consider is ConvertFlow that helps marketers drive more website conversions. It enables users to create personalized landing pages and popups with ease. With ConvertFlow, marketers can better target their audience, customize their message, and deliver timely and relevant information.

Main features:

  • Targeted overlays and forms
  • Personalization and A/B testing
  • Lead generation and lead scoring
  • Many integrations with popular marketing and CRM tools
  • Detailed analytics

Pricing plans:

  • Start: $49/month (2,500 contacts, 3 active campaigns)
  • Grow: $99/month (10,000 contacts, 10 active campaigns)
  • Scale: $199/month (25,000 contacts, 25 active campaigns)
  • Enterprise: Custom pricing (for large-scale businesses with custom requirements)

The reason why you should choose ConvertFlow as the best Optinmonster alternative:

  • Targeted Overlays and Forms
  • ConvertFlow includes lead generation and lead scoring features
  • This platform provides detailed analytics
  • Flexible pricing plans


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Leadpages is a platform that allows users to create landing pages, lead generation forms, and other types of web pages to help convert website visitors into leads and customers. It provides a drag-and-drop editor that makes it easy to design and customize pages without the need for any coding knowledge. Leadpages also offers a wide range of templates and integrations with other tools such as email marketing platforms, analytics tools, and payment processors. Additionally, it allows A/B testing, tracking, and analytics to optimize the performance of the pages.

Main features:

  • Drag-and-drop editor
  • Detailed analytics and insights on page views
  • Lead magnets delivery
  • A/B testing
  • A wide range of stunning templates
  • Many useful integrations with other tools and platforms
  • Mobile-responsive designs
  • Lead generation forms

Pricing plans:

  • Standard Plan: This is the basic plan that starts at $25 per month when paid annually, or $37 per month when paid on a monthly basis.
  • Pro Plan: This plan starts at $48 per month when paid annually, or $79 per month when paid on a monthly basis.
  • Advanced Plan: This plan starts at $199 per month when paid annually, or $321 per month when paid on a monthly basis.
  • Custom Plan: Leadpages also offers custom plans for businesses that need more than the advanced plan. This can be tailored to specific needs, and pricing is on request.

The reason why you should choose Leadpages as the best Optinmonster alternative:

  • Leadpages offers a range of plans starting with a free trial, while OptinMonster offers a free plan with limited features and paid plans.
  • This platform has a wide range of templates to choose from, including templates for landing pages, webinars, and sales pages.
  • Leadpages has a more robust set of customization options than OptinMonster, which is more focused on providing pre-designed templates and opt-in form options.
  • It allows to automatically deliver of lead magnets to new leads through integrations with email marketing platforms, a feature that is not available on OptinMonster.

Hello Bar

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Hello Bar is an incredibly powerful tool that helps businesses capture leads and grow sales. It provides a range of features, such as customizable pop-ups, static bars, and full-page takeovers, all of which are designed to be as simple and effective as possible. With Hello Bar you can share discount offers, promote events, capture leads, and much more. Founded by Neil Patel and Mike Kamo in 2011, Hello Bar is a San Diego-based website service that provides marketers with the tools they need to succeed online.

Main features:

  • Customizable notifications
  • Targeting options
  • Analytics and tracking
  • Custom domains
  • Easy installation
  • Mobile-responsive design
  • Excellent support via chat and email

Pricing plans:

  • Free Plan
  • Pro Plan: This plan starts at $10 per month
  • Agency Plan: This plan starts at $50 per month
  • Custom Plan: Hello Bar also offers custom plans for businesses that need more than the Agency plan.

The reason why you should choose Hello Bar as the best Optinmonster alternative:

  • Hello Bar is primarily focused on creating website notifications such as welcome bars, exit-intent popups, and slide-ins, while OptinMonster is primarily focused on creating opt-in forms and other types of lead generation forms.
  • This platform allows users to use their own custom domains for their notifications, a feature that is not available on OptinMonster.

Thrive Leads

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Thrive Leads is an excellent WordPress Lead Generation plugin that allows website owners to create and manage opt-in forms for email marketing campaigns. The platform includes a variety of form types, such as lightbox pop-ups, slide-ins, and ribbon bars, as well as options for targeting and triggering forms based on user behavior.

Main features:

  • Different form Types
  • Targeting and Triggers
  • A/B Testing
  • Lead Groups
  • Form Analytics
  • Lead Shortcodes

Pricing plans:

  • Single Site License: This license allows you to use the plugin on one website for $67.
  • 5-Site License: This license allows you to use the plugin on five websites for $97.
  • 15-Site License: This license allows you to use the plugin on fifteen websites for $147.
  • Membership: This license gives you access to all Thrive Themes and Plugins, including Thrive Leads, for $19/month or $228/year.

The reason why you should choose Thrive Leads as the best Optinmonster alternative:

  • It is cheaper than the Optinmonster platform
  • This platform comes with a lot of advanced targeting options such as location, interests, basket items, and cookies.

The bottom line

In our point of view, Thrive Leads is a popular alternative to OptinMonster for creating and managing email opt-in forms on WordPress websites. It offers a wide range of form types, targeting and triggering options, A/B testing, lead groups, analytics, and integrations with popular email marketing services. Additionally, it also provides a high level of customization and flexibility, allowing you to design and optimize your forms for maximum conversion rates.

However, it’s worth noting that there are other options in the market, like Sumo, Leadpages, and Leadformly, that also provide similar features and might meet your specific needs, so it’s recommended to compare and test different options before making a decision.

Hopefully, this blog is useful for your website, if you need to look for other plugin alternatives, please leave a comment below. We will support you as soon as possible.

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